# Therapy Marketing Co. pricing

Source: https://www.therapymarketingco.com/pricing. Month-to-month on every plan; no contracts. Every plan includes the whole Full Caseload System; the plans differ in who runs it.

## Plans

### Self-Guided
- Price: $149/mo, plus a $1,500 one-time website build
- For: Solo counselors and group practices who'd rather run their own marketing.
  - Your new website, hosted and maintained.
  - The full platform: CRM, instant alerts, automatic replies, caseload meter.
  - A content plan telling you what to publish next.
  - Google Business Profile checklist, plus a review policy, front-desk script, and HIPAA-safe reply library.
  - A referral outreach kit.
  - Ranking tracking for 10 searches.

### Done for You (recommended)
- Price: $800/mo, plus a $1,500 one-time website build
- For: Solo counselors with open spots who want it handled.
- Everything in Self-Guided, plus:
  - 2 articles a month written for you.
  - Google Business Profile managed, including Trusted Without Asking, our ethical review program.
  - Local SEO upkeep.
  - Ranking tracking for 30 searches.
  - Referral coaching.
  - A monthly strategy call with Luke.

### Group Practice
- Price: $1,200/mo for 3 to 5 clinicians · $1,500/mo for 6 to 10 · custom quote for 11 or more, plus a $1,500 one-time website build
- For: Practices that need every clinician's caseload full.
- Everything in Done for You, plus:
  - 4 articles a month.
  - A page for each clinician and specialty.
  - A caseload meter for each clinician.
  - Lead routing.
  - Intake-team training.
  - Ranking tracking for 60 searches.

## Every plan starts with a $1,500 website build
- A custom website built for your specialties and location, fast and mobile-first, with a profile page for each clinician. The build covers up to 10 clinicians; practices with 11 or more get a custom quote.
- Copy written for your ideal clients: their pain, your competence to help, and a clear path to reaching out, with a call to action always in view.
- Full SEO foundation: comprehensive schema markup (your practice, each clinician, each service, and your FAQs), sitemap, a page for each specialty, descriptive image text.
- A native appointment request form, with no hand-off to a third-party tool.
- Your Google Business Profile claimed, fixed, and optimized.
- Your domain registered in your name, plus migration from your old site with redirects.
- Your platform set up for your practice: dashboard, CRM, caseload meter, automatic reply, review tracking, referral outreach kit and practice handout, and Google Ads tracking.

## What each plan includes, by step

| Step | Self-Guided ($149) | Done for You ($800) | Group Practice ($1,200+) |
|---|---|---|---|
| Get Found | Hosting, security, updates. Search ranking tracking for 10 target searches. A content roadmap telling you what to publish next. Google Business Profile checklist, plus Trusted Without Asking tools: a review and social media policy draft, a front-desk script, and a HIPAA-safe reply library. | Everything in Self-Guided, plus 2 new articles a month written for you, Google Business Profile managed (posts, photos, Q&A, new reviews checked and replies drafted, and workshop QR kits), local SEO and citation upkeep, rank tracking for up to 30 searches. | Everything in Done for You, plus 4 articles a month, a page for each clinician and specialty, rank tracking for up to 60 searches. |
| Get Chosen | Your website copy, written for your ideal clients in the build, with a clear path to reaching out and a call to action always in view. Visit-to-inquiry tracking in your dashboard. | Same, plus we refine pages each month based on which ones bring inquiries. | Same, plus copy for each clinician and specialty page, written for the clients each one serves. |
| Get Referred | Referral partner tracker plus outreach kit (personalized emails, notes, printable handout). | Everything in Self-Guided, plus referral outreach coaching in your monthly call. | Coaching for you and your team. |
| Get Booked | Instant lead alerts, CRM with follow-up reminders, automatic reply, speed-to-lead tracking. | Same, plus we review your response times monthly. | Same, plus lead routing to the right clinician and intake-team training. |
| Watch It Work | Your dashboard: a personal Today screen, the caseload meter, where clients came from, and a printable monthly report. | Plus a monthly strategy call with Luke, a licensed counselor, walking through your monthly report. | Plus a caseload meter for each clinician. |
| Support | Email. | Email and a monthly call. | Email, a monthly call, and team onboarding. |

## Add-ons (any plan)
- Google Ads Management: $300/mo. Plus your ad budget, paid directly to Google from your own account. We set up and manage your campaigns and track ad clicks through to booked clients. Cancel anytime.
- Referral Network Launch: $750 one time. We research and verify 20 to 30 local referral partners, personalize your outreach kit, print your practice handouts, send the first wave in your name, and coach you for the in-person conversations.
- Referral Follow-Up: $250/mo. Optional after a Launch. We keep the relationships warm: follow-ups, thank-you notes, and your tracker kept current. You still show up for the coffee.

## Data and privacy
- Your data is yours: download it anytime, and it always goes with you. If you leave, you keep your website and domain; our platform (dashboard, CRM, automations) stays with us.
- HIPAA: Your clinical records stay in your practice's EHR (SimplePractice, TherapyNotes, and so on). The platform handles inquiries only: the contact details and short note someone sends when they reach out.

## Next step
Free Caseload Audit, ready in minutes: https://www.therapymarketingco.com/free-caseload-audit